内裤大厂模特集Diesel Underwear Revolution “Hero Fit” Collection

“We wanted to do something sexy and raw. The Hero Fit campaign takes the brand’s message to social media in a cool and unique way.” Nicola Formichetti said.

The Hero Fit will have dedicated visibility in London’s influential department store Selfridges. For a month in August, specially appointed lightboxes in the Oxford Street flagship will showcase the line.